Free Tool

What does a booked job actually cost you?

Plug in what you spend and what you book by channel. We'll show your real cost per booked job, your ROI by source, and the gaps you're paying for without knowing. Runs entirely in your browser. Nothing saved unless you ask.

Step 1

Business basics

Sets your benchmarks and the math under every metric below.

Industry

Average ticket size

Roofing default: $8,500

Monthly revenue goal

Average profit margin — 35%

15%60%

Step 2

Channels you're running

Toggle each one you use. Enter monthly numbers — spend, leads, and booked jobs.

0 active

Your results

Turn on a channel above to see your numbers.

What the numbers say

Insights from your data

Toggle on the channels you're running
Enable each channel below to see how its cost per booked job stacks up against your other channels and against the industry benchmark.

Want benchmarks for your real market?

Get a custom analysis from us.

We'll compare your numbers against real DFW (or your-market) benchmarks for your trade, identify your top three reallocation moves, and send a 1-page action plan. Free. No call required.